These days, it seems as though you can hardly move in public without running the risk of being discovered online.

We have truly entered the era of viral tales and clips, where funny, awkward, and occasionally extremely personal movies and images of ourselves can be published and shared instantly over the internet.

Of course, this can be exploited, but it can also occasionally be used for good; consider the instances in which people are called out for wrongdoing.

I think that’s what people on the internet thought was going on when an Instagram picture went viral in early March, supposedly showing a message written by a mother who had left her infant in the car to go shopping at Target.

Sufficient to halt the heart, surely? There’s more to this story than meets the eye, so don’t worry.