After receiving criticism for a controversial sign, an Oklahoma liquor store found itself at a crossroads.

While it’s true that we should all strive for a world devoid of prejudice, hate, and bullying, I think we can all agree that there’s a distinction between eradicating actual forms of bigotry and acting out in faux outrage.

It’s become increasingly usual for people to be publicly “outed” online for inappropriate behavior or comments. It only takes a few mouse clicks to become the eye of an online controversy…

Midwest Wine and Spirits, an Oklahoma City liquor store, learned this the hard way when they posted a sign in their store window reading “Pull your pants up or don’t come in.”